Flagship Store Ditre Italia
Via Solferino, 21
Solferino nord
Ditre Italia realises a restyling of its Flagship Store located in the historical centre of Milan in the prestigious area of Moscova in via Solferino 21. The format that guided the store's renovation was inspired by the idea of the "Shop Experience", a concept that the company carries forward in its displays and showrooms located all over the world. The Flagship Store will be "dressed" with displays of all the latest Outdoor and Indoor items from the 2023 collection, consisting of iconic pieces signed by well-known names from the world of design. The new 'Longwear' project also represents the company's commitment to
be the bearer of environmentally sustainable production.
"Noble Soul' is the key concept that guided the design of the new Flagship Store by Daniele Lo Scalzo Moscheri, the brand's art director. This stylistic choice will find further expression at the Salone del Mobile 2023. A concept that carries forward the brand's identity as a bearer of elegance, purity and prestige, in a single word something "noble".